Discover IA industry trends, software and education patterns among IAs, including our latest surveys:

Myths Survey Results

Myths, Realities, and Promotions Survey, August 2002

This survey was designed to identify myths faced by information architects and the approaches they use to argue them.

Highlights:

81% spend time promoting information architecture
The three most effective messages for promoting information architecture were “information architecture can improve usability”, “information architecture will improve ROI”, and “information architecture can cut costs”.
The two most effective vehicles for promoting information architecture were “working collaboratively” and “informal meetings with colleagues”.

For more survey results, see the IAsk Community Surveys from our partner the Argus Center for Information Architecture.

This page was last modified on October 1, 2002 04:39 PM.